VCMO Readiness Assessment

How we determine your 'Fractional' readiness.

More CMOs are switching to a fractional or portfolio career to achieve financial independence, apply their skills in diverse sectors and achieve a better work-life balance.

A fractional career has many benefits, but it may not suit everyone. To determine your readiness for this work style and to join VCMO, we evaluate your suitability across these dimensions:

Strategic capability.

Assessing your experience in leading marketing transformations across industries and proficiency in various strategic marketing frameworks and methodologies.

Operational capability.

Evaluating your ability to manage marketing projects, stay updated with digital trends, and develop unique methodologies for effective marketing operations.

Personal branding.

Assessing your ability to articulate unique value, online presence strength, and engagement in activities enhancing visibility and expertise recognition.

Communication & relationships.

Evaluating your networking skills, negotiation capabilities, public speaking, understanding client needs, and adapting communication styles for effective relationship management.

Operational readiness.

Assessing your attitude for on-going professional development, legal readiness, professional presence, certifications, and overall readiness to be operational with clients.

Professional credentials.

Evaluating your industry credentials and certifications that demonstrate your commitment to continued professional learning and skills development.

VCMO engagement.

Assessing your willingness to actively support with our content strategy, amplify content and participate in live and recorded events to showcase VCMO's collective capability.

How our assessment works.

Our assessment is highly effective at isolating your overall readiness to operate as a fractional marketing executive. In just 5-minutes you will receive a personalised scorecard highlighting your suitability to join VCMO.